Series of short vignettes sharing the feeling invoked by this special place
Series of short vignettes sharing the feeling invoked by this special place
CloseAlso available for chair lift sessions, sailing discussions, trail side meetings and coffee...book it in.
Hello! I’m Tom, a digital producer and full-stack marketing operations specialist with a passion for using design thinking to solve technical challenges. I work with entrepreneurs and organizations to develop marketing strategies that are both tech-driven and data-backed, ensuring measurable results. By focusing on top-of-funnel performance, generating qualified leads, and fostering engaged communities around strong brands, I help businesses drive revenue through clear, actionable insights.
I thrive in environments where I can bridge the gap between technical, creative, and executive teams. Whether I’m building ads, editing media, or delivering boardroom presentations, I bring a hands-on approach to driving campaign success. I design and implement functional media assets that not only communicate key ideas but also meet campaign objectives.
With expertise in managing production workflows from start to finish, I specialize in maintaining creative flexibility through structured, procedural pipelines.
I value autonomy and exploration, embracing a remote and sustainable lifestyle supported by cutting-edge energy and communication technologies.
I'm currently leading a full marketing transformation by consolidating tools into a unified HubSpot system that is powering automation, attribution clarity and funnel optimization. We've built oversubscribed webinars, improved lead qualification and accelerated pipeline velocity through testing, PPC and paid social optimization, and scalable personalization. Along the way Ive centralized data with custom SQL powered dashboards connecting marketing to revenue, enabling sharper forecasting and RevOps alignment. By integrating AI tools for content, analysis and experimentation, we're enhancing creativity and efficiency. The result is a data-driven, automated and scalable marketing engine that grows smarter every day.
Think furniture, but make it digital. At Style In Form, a Vancouver-based furniture brand, I led a full-scale marketing makeover to bring their B2B eCommerce experience to the next level. Partnering with the engineering team, we rolled out a headless eCommerce setup tied into the ERP, along with new PIM and DAM systems to keep everything running smoothly behind the scenes. I also launched dynamic ad campaigns on Google and Meta to lower acquisition costs and keep customers coming back. From rethinking user journeys to cleaning up data and revamping SEO, the project turned a solid brand into a digitally savvy one.
Key initiatives included:
I live, work, and play in the coastal mountains and waterways of British Columbia, Canada.
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